All SEO’s who are savvy enough, know that Google is putting an increased weight on backlinks from “authority” websites. Wikipedia, a free encyclopedia website, which is editable by any user, is certainly among the top authority websites as far as Google is concerned. I am sure you are not the first SEO who is observing that awful Wikipedia pages are currently ranking higher in the SERPs.
A majority of you must have tried to place your site’s link on a Wikipedia page. What would have happened is a zealous Wikipedia editor who quickly removed your link. Because the prevailing view is that annexing your external backlink to the bottom of a previously made page adds little to the community and most likely benefits only you.
However, let’s say that you own a website that can is considered a resource in its niche. If you observe that Wikipedia does not contain a page on a topic, objectively covered by your site, you can make a Wikipedia page on that topic. Also, you can link that page to your website. As a result, you gain the SEO benefits of that link that more likely, won´t be removed.
What’s the Simplest Way for Me to Create a Compliant Wikipedia page?
If you are a first-time Wikipedia page creator, it is recommended to create a page that defines a term. That term should be non-existing in Wikipedia. See your website thoroughly and objectively determine for which terms your website could qualify as a citable source. Now, check Wikipedia again to see whether a page is there for those terms or not. If not, you are good to go.
Components That Need To Be Included in Your Page:
Every Wikipedia page must be there in at least one relevant niche. The easy way to find relevant niches for your article is to search a page on a topic that matches yours. Now, copy the niche “code” and append it to your new page.
Your Wikipedia page should be objective both in content and in tone. Any promotional or sales-y language should be removed.
Multiple Reference Sources.
A short or “dictionary-style” definition solely linking to one website (yours) will not remove. First, Wikipedia clearly tells that they are not a dictionary. It is OK to start your wiki page by defining your term; however, that should be a jumping-off point to put your definition in a larger encyclopedia-like context.
We would recommend you cite a minimum of 3-4 references for a newly created page. Also, we have noticed an identified preference by several editors towards referencing your sources within Wikipedia entry itself against listing the references at the footer of the article.
An editor may see a reference tacked at the end of an article as an attempt at spam. There, a reference linking to the source within your content itself can be easily verified.
References To Other Wikipedia Pages.
Within the content on your Wikipedia page, it is expected and encouraged for you to link it to other pages within Wikipedia. For instance, if the wiki page you are creating has the term “Search Engine Optimization” in the content, place the term in double brackets [[Search Engine Optimization]]. This will automatically generate an intra-Wikipedia link to the Search Engine Optimization page. By following such a policy, you can reap massive benefits from the Wikipedia Community.
People Will Edit Your Page.
Sometimes in different ways, you may object to. That´s how the community of Wikipedia works. If your page has broken any of Wikipedia´s rules, you are unlikely to win a dispute. However, several changes are made because of someone´s interpretation of Wikipedia policy.
Also, if you disagree with the change, the opportunity is there to discuss it with the other Wikipedian. If you are unable to resolve the dispute, you may ask an administrator to moderate it.
Now, what´s the easy and best strategy to keep the Wikipedia link remain your website? It’s easy! Make sure your website comes across to a sceptical viewer as both objective and authoritative.
Wikipedia Disowns Advertisement
If your linked site has contextual advertising or promotional material, the link will certainly be deleted. Commercial websites can be sourced from Wikipedia articles. However, if you are linking your page to a commercial source, link it to the “reference page” from which you are citing your page and not the home page.
If your site is linked from Wikipedia, you will grab not only targeted traffic but a super powerful and super-authority link. That link will aid your Search Engine Optimization efforts; especially with Google. You need to jump through a lot of hurdles to get a Wikipedia link to your site, but the results are worth it.201